Official Spiderman and deadpool merry 2022 Ugly Christmas sweater

One of Helali’s partners, Benjamin Sehl, noticed an adjacent (admittedly less pressing) problem here in New York: Everyone was living in cotton T-shirts, but there was a huge gap between the Official Spiderman and deadpool merry 2022 Ugly Christmas sweater so you should to go to store and get this cheap, poorly made tees you can buy for $5 and the $200 designer tees you’re afraid to ruin. “In New York, it’s what everyone is wearing, right?” Helali says. “The casual-ization of the workplace and our lifestyle has been beaten to death, but this really is the uniform.” Perfect-fitting, well-priced T-shirts that could revive the Egyptian cotton industry? It seemed like a no-brainer. So Helali spent four months living with the farmers on the delta to better understand the crop and their needs—and to lay the groundwork for Kotn’s first product.

Official Spiderman and deadpool merry 2022 Ugly Christmas sweater, hoodie, tank top, sweater and long sleeve t-shirt

“Egyptian cotton is so special,” he explains. “It’s extra-long staple cotton, so the Official Spiderman and deadpool merry 2022 Ugly Christmas sweater so you should to go to store and get this fiber is longer, more durable, softer, and more breathable [than other types of cotton]. It’s the salt from the Mediterranean mixed with the soil from the Nile coming from the middle of Africa. It’s this perfect mix of natural occurrences. It’s like buying Champagne in Champagne, France—it can only be done there.” Helali, Sehl, and Kotn’s third partner and creative director, Mackenzie Yeates, work directly with cotton farmers, but they are also committed to every step “from farm to hand.” “We wanted to make sure every single person along the way was treated well, from the farm to the fabric mill to the dye house, so our supply chain is quite complicated. Our philosophy is that our products should improve the quality of life of our customers and the people who are making them.”